Videography & Video Production
Purposeful video content (brand films, product footage, and website background video) produced to support the site’s story, not sit apart from it.
How we approach it
Produced in coordination with the website’s design system, so video feels native to the site rather than embedded on top of it.
No autoplay-with-sound gimmicks: video is used where it earns its place and performs well.
Delivered in formats and file sizes suited to real-world web performance.
Includes
Concept and script direction, on-location filming, editing and color grading, sound design and music licensing coordination and web-optimized export formats.
A good fit for
Businesses that want to show their work or process instead of just describing it, organizations launching a new brand or product that benefits from a short film and service businesses that build trust through people and story.
Usually fixing
A website that relies entirely on static text and images to explain something visual, no video content available for the homepage, social, or ad placements and video that exists but wasn’t produced with the website’s design in mind.
How it runs
- ConceptDefine the story, tone, and where the video will live on the site.
- FilmProduction day(s), directed to match brand and design direction.
- EditEditing, color, sound, and revisions.
- DeliverWeb-optimized exports, sized and compressed for fast loading.
Questions
Will video slow down my website?
Not if it’s produced and implemented correctly. We export web-optimized formats, use poster images, and lazy-load anything below the fold so video adds to the site instead of weighing it down.
Do you handle scriptwriting?
Yes, concept and script direction are part of the process, developed alongside your team’s input on what the video needs to communicate.
Can existing footage be used instead of a new shoot?
In some cases. We’ll assess whether existing footage meets the quality and format needs of the new site during discovery.
Further
Further reading: How Video Can Improve a Service Business Website.
Often paired with photography and web design.